What is the Marketing Database
Why a Marketing Database is Valuable Collecting leads on a show floor is a normal process. Using these leads and having a way to catalog, cross reference, and follow up on them is...
Protect Your Outbound Shipment at the Show Site
Ok, the show is over, you have packed up your shipment, palletized everything and turned in your Bill of Lading. You walk off the show floor and head home. The next week you find o...
Plumbing Services for Exhibit Events
Plumbing services for exhibit events are standard for industries like homebuilders, RV, boat, and food shows, and include services such as compressed air, water, drainage, and nat...
Other Show Rules and Terminology – Part 2
Today we are going to finish our series on show floor rules by completing our list from last week. Here it is again, for your convenience. No freight aisles Cubic space exh...
Other Show Rules and Terminology – Part 1
The show floor is full of rules and terminology. We have already talked about height restrictions, line of sight rules, audio levels, moving lights, and demonstrations in the exhib...
Selecting the Right Booth Space
This week’s topic is selecting the right booth space location on a show floor. I often hear clients say, “the show was not well attended.” Well, having been to countless e...
Trade Show Roles and Guidelines with Mike Gruenberg
This week we’ll be continuing our interview with Mike Gruenberg from Gruenberg Consulting discussing Trade Show Roles and Guidelines. About Mike Gruenberg: Owner of Gruenbe...
10 Rules of Trade Show Etiquette
This post will discuss the 10 Rules of Trade Show Etiquette. Rule #1: Greet Your Visitors Warmly – This means to greet them saying something like “Let me share with you wh...
Internet Services Pt. 3: Secure Internet Orders
Ok, our last stop in the series about secure internet orders. You can do this over VPN, Wireless, and dedicated lines as other ordering options. Let’s start with VPN which is ...
Internet Services Pt. 2: Internet Order Form
Today, we want to go over some additional basic terms associated with an internet order form. They are: bandwidth shared Ethernet (public or private) DHCP So let’s ...