10 Rules of Trade Show Etiquette

04/10/18 by Brandon

This post will discuss the 10 Rules of Trade Show Etiquette. Rule #1: Greet Your Visitors Warmly – This means to greet them saying something like “Let me share with you wh...

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Internet Services Pt. 3: Secure Internet Orders

02/23/18 by Brandon

Ok, our last stop in the series about secure internet orders. You can do this over VPN, Wireless, and dedicated lines as other ordering options. Let’s start with VPN which is ...

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Internet Services Pt. 2: Internet Order Form

02/15/18 by Brandon

Today, we want to go over some additional basic terms associated with an internet order form. They are: bandwidth shared Ethernet (public or private) DHCP So let’s ...

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Internet Services Pt. 1: Internet Order Form

01/25/18 by Brandon

In one of our previous blog posts, we left off saying we were going to take a look at the internet order form. On the form you’ll find a lot of technical terms like shared Ethern...

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Show Site Shipping Companies

01/11/18 by Brandon

Show site shipping companies work with the general contractor to provide outbound shipping services. You know who they are─those colorful flyers that that are passed out to every...

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The Difference Between Sales and Marketing

12/19/17 by Brandon

Many people look at sales and marketing as basically the same thing. However, there is a big difference between sales and marketing, but they do need each other to work effectively...

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THE EXHIBITOR MANUAL – Material Handling Rates and Form

12/12/17 by Brandon

Today marks the start of our new series on the Exhibitor Manual. The general contractor for each show is usually the company that produces and distributes the manual. Most manu...

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Picking and Training a Good Exhibit Staff

11/30/17 by Brandon

Picking and training a good exhibit staff is a critical part of the sales and marketing process. Sales and marketing managers plan what to bring to the show floor. They also decide...

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Avoiding the Lead Retrieval Black Hole

11/09/17 by Brandon

Let’s say you’ve ordered all the show services. You order electrical, drayage, cleaning and, of course, the official lead retrieval system. You get all the instructions about h...

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Cost Savings Ideas for Trade Show Travel – Part 2

10/26/17 by Brandon

So today’s topic is picking a hotel for the trade show in the second part of our trade show travel series. I am going to start out by saying that I am personally not a big fan of...

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