What is Database Marketing?
Database marketing is a form of direct marketing that uses databases of customers to generate targeted lists for direct marketing communications. This database can include pertinen...
Plumbing Services for Exhibit Events
Plumbing services for exhibit events are standard for industries like homebuilders, RV, boat, and food shows, and include services such as compressed air, water, drainage, and nat...
Selecting the Right Booth Space
This week’s topic is selecting the right booth space location on a show floor.
I often hear clients say, “the show was not well attended.” Well, having been to countless e...
10 Rules of Trade Show Etiquette
This post will discuss the 10 Rules of Trade Show Etiquette.
Rule #1: Greet Your Visitors Warmly – This means to greet them saying something like “Let me share with you wh...