What is the Role of the Trade Show General Contractor?

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Today we continue our series looking at the functions of the three major players when it comes to producing a trade show – The Association, the General Contractor, and the Convention Facility.

The General Contractor will bid to win the services contract from the Association or show organizer.

This contract is for all the core logistics involved in producing the trade show. The Association looks for a local resource with the necessary decorating supplies, local knowledge, skill and manpower to manage their event.

These core services include:

  • Floor Space Layout
  • Advanced and Direct Freight Unloading, Loading and Storage (commonly referred to as drayage)
  • Booth Space Partitions
  • Aisle Signs
  • All Overhead Exhibit Signs
  • Aisle Carpet
  • Registration and Signage
  • Entranceway Rentals

The General Contractor will offer other services on a competitive basis with independent contractors, but these are their core functions under contract with the Association.

The General Contractor is usually given complete control by the Association over these operations to benefit a safe and timely move in process. These contractual controls are often referred to as “exclusive rights.”

It is important to read the Exhibitor Show Kit to understand what you can and cannot do at events. When you select your exhibit space and sign your contract with the Association you, by reference, agree to abide by all show rules contained in the Exhibitor Kit.

Next week we will look at the convention facility and the services they provide.

As always, please respond with your questions or comments. The Exhibitor Lounge is always open to a mix of ideas from the tradeshow community. Make sure that you let others know to go to www.ExhibitorLounge.com or www.ExhibitEdge.com to sign up for the Exhibitor Lounge.

We will see you next week. Until then, I am your host Michael Gray telling you to RELAX in the Exhibitor Lounge.