What Are Custom Exhibit Booths?
A custom trade show booth is a display that is used to promote a business at trade show events. A custom trade show booth allows for the exhibitor to design an eye-catching display booth that can work in tandem with the sales team to inform, guide, and help with interacting with prospective customers. These custom trade show displays give businesses more opportunities to design a booth that better matches the organizations’ branding, individual needs and the marketing intent at trade show events.
How Exhibit Edge Helps Create Custom Trade Show Exhibits
Your Exhibit Edge Team will develop your requirements and ideas into visually appealing trade show exhibit renderings that represent your corporate image and marketing objectives. From 10′ wide exhibits to large islands, we combine your needs and our expertise to create an exhibit space that is functional and promotes your brand on the show floor.
Our custom exhibit design can reflect 100% custom, part modular exhibit system and custom, or 100% modular, depending on your requirements and budget. All options will produce a modern, custom exhibit display to give you the desired result of increased trade show visibility and leads.
The Custom Trade Show Design Process: From Concept to Reality
To get started on a design for purchase or rental, Exhibit Edge will need to know your booth size, your budget, your specific needs and the style you are seeking. The booth size is the exhibit space you have purchased for the show. For example, 10’x20’, 20’x20’, 20’x30’, etc. Your budget is important because an Exhibit Designer can create an exhibit for your space that can cost a very large amount when given freedom. We don’t want to over design your booth space, then find out that your budget is much less. It’s best to know what you are willing to spend. We can also provide details of changes we can make if you need the cost to be less or you have room for enhancements. It’s best to be upfront about your budget.
Tailoring Your Booth: Understanding Your Specific Needs
Every company has specific needs and desires for the physical exhibit structure. Some companies require a private conference room, semi-private or just a relaxed sitting area. Some require a lot of storage for giveaways; others just require storage in reception counters. Some exhibitors require a presentation area, space for equipment or models of equipment, workstation kiosks, product shelving or display areas, monitors up to 85”, etc. Some exhibitors want to use the exhibit for other booth sizes in the future. Parts of the same exhibit can be used for this. Share this list of needs with us, along with the functionality of the booth at the beginning of the process so they can be incorporated into the design.
Cost-Effective Exhibiting: How Exhibit Edge Can Assist
If you are unsure of your budget or don’t know what is a reasonable budget for your booth space, Exhibit Edge can assist. Not only do we understand the average cost of exhibiting, we understand the cost variations depending on the city where the show is held.
Styling Your Exhibit: Matching Your Company’s Vision
Besides using words such as modern, clean, colorful and bright, soft wood tones, high-tech, etc., there are many different styles of exhibits, such as curved, straight, towers, hanging signs, LED walls, etc. The best way to relay these preferences to us is to take photos or save images of exhibits you like, which have similar attributes you are seeking.
Pricing Your Vision: Understanding the Cost of Exhibit Design
Yes, there is a cost. Typically, the cost is worked into the cost of the exhibit rental or purchase. If we are to design an exhibit for a new prospect, there are some qualifying questions we will ask. We may also decide to prepare a white model rendering to be approved before we move forward with enhancements. All designs are the property of Exhibit Edge until you purchase the exhibit. They will be labeled as such, so they can not be shared outside of your organization.
Time Matters: Exhibit Design and Fabrication Timeframes
The smaller the exhibit, the less the timeframe. We don’t want your custom trade show exhibit design to be rushed. For a 20’x20’ exhibit, starting three months or more is optimal. We need to make sure building and ordering of the exhibit, complete with graphics, fits into our current schedule. If the booth size is smaller, the time can be shortened. If the booth size is larger, the time should be lengthened.
Innovative Custom Trade Show Exhibits in Action
We have included some images of custom exhibit booths below. To explore additional designs, browse our exhibit portfolio.
Navigating Your Custom Trade Show Exhibit Journey with Exhibit Edge
Exhibit Edge is your dedicated partner in crafting custom trade show exhibits that not only meet but exceed your expectations. Our experienced team is committed to transforming your vision into stunning visual representations that resonate with your brand identity and marketing goals. Whether you require a fully custom, part modular, or 100% modular exhibit, we tailor our designs to your specific needs and budget. If you have a convention or event in DC, Baltimore, or Northern Virginia, contact Exhibit Edge today!